The mark consists of the literal elements "chooseafamily.com family is who you make it" rendered as follows: there are no spaces between each word in the "chooseafamily.com" section of the literal elements; the word "choose" is in lower case font and light olive green color; the word "a" is in lower case font and aubergine color; the word "family" is in lower case font and sky blue color; a dot or period is in aubergine color; the extension "com" is in lower case font and aubergine color followed by the design element consisting of three leaf shaped images in a triangular formation where the center larger leaf image is in dark olive green color, and the two side leaves images are in light olive green color; and on the next line the literal element consisting of the sentence "family is who you make it" is in lower case font and aubergine color where the word "who" is in a bold, italicized, lower case font, and there is a space separating each word of the sentence.