The mark consists of from the outside to the center: a gray outer multi pointed star ring around a blue border ring around a wider white ring with text KING CRAB CLAW, THE ULTIMAE ROD HOLDER. Followed by a thin black border ring and thicker blue border ring around the center section of a white background with a foreground of a stylized red, orange, and black crab featuring a gold King's crown with red jewels, large white eyes with black centers, and a large white toothy smile. The crab is holding in it's claws over head a fishing rod, line, and blue fish with large black eye with white center and a large white toothy smile.