On-line retail store services featuring downloadable electronic books; Online retail store services in the field of downloadable mobile applications; Subscription-based online retail store services in the field of software, courses and learning materials about better parenting

Arranging and conducting of conferences and congresses in the field of better parenting; Education services, namely, providing non-downloadable webinars in the field of better parenting; Education services, namely, providing panel discussions in the field of better parenting; Education services, namely, providing tutorial sessions in the field of better parenting; Educational services, namely, conducting programs in the field of better parenting; Publishing e-books in the field of better parenting; Research in the field of education; Research in the field of education via the internet; Education services, namely, mentoring in the field of better parenting; Entertainment services, namely, providing podcasts in the field of better parenting; Entertainment services, namely, providing video podcasts in the field of better parenting; Information in the field of parenting concerning education of children; Information in the field of parenting concerning entertainment of children; Providing education courses in the field of better parenting offered through online, non-downloadable videos and instructor assistance; Providing online newsletters in the field of better parenting via e-mail; Providing a web site that features informal instruction on better parenting; Providing a website featuring non-downloadable publications in the nature of online articles, videos and courses in the field of better parenting; Providing advice and information to adult family members on appropriate entertainment and leisure activities for younger family members; Providing educational mentoring services and programs in the field of better parenting; Providing information in the field of children's education; Providing online non-downloadable e-books in the field of better parenting; Provision of information relating to children's entertainment; Publishing audio books in the field of better parenting