Providing temporary use of online non-downloadable software for use in generating online marketing programs; providing temporary use of online, non-downloadable software for analyzing and reporting on internet traffic and keyword placement, for analyzing the effectiveness of website marketing, and for searching and viewing marketing research; application service provider (ASP), namely, hosting computer software applications of others; application service provider (ASP) featuring software for tracking website activity and managing, monitoring, tracking and optimizing the performance and effectiveness of websites, online marketing campaigns and keyword search performance