The mark consists of a stylized oval with a banner above and inside below, wherein the background is made to look woodgrained with fanciful swirls over the top, an image of a man with black hair and a mustache wearing a sombrero in the center with the words chano's salsa centered below, the word chano's in yellow and the word salsa in red and images of tomatoes, peppers, garlic, onion, parsley and cilantro on each side of the words chano's salsa, the words homemade salsa inside the top banner and the words tortaschano.com inside the bottom banner, the stylized oval thinly outlined in green then beige and then heavily outlined in green.