Conducting fitness classes; Conducting fitness events; Providing exercise classes and group fitness classes; Providing fitness classes, workout classes, and personal fitness training; Physical fitness studio services, namely, providing workout classes, personal fitness training, exercise classes, and group fitness classes; Physical fitness training services; Providing a web site featuring on-line instruction and information in the field of physical exercise and featuring information about instructions for using exercise equipment and exercise machines; Providing a web site and online non-downloadable publications in the nature of articles in the press and in the form of social media posts, all featuring information about instructions for using exercise machines, and about fitness and fitness classes; Entertainment and educational services, namely, personal appearances by a fitness celebrity