The mark consists of a purple ice cream cone with one scoop of blue ice cream on top of the ice cream cone. The word "SCOOPED!" in green, stylized letters is located in the middle of the image and goes across the top of the ice cream cone. The ice cream appears to be melting and is dripping downward between the letters "O" and "P" in the word "SCOOPED." The words "ICE CREAM FESTIVAL" in green, stylized letters is located within a blue sign underneath the word "SCOOPED" and goes across the bottom of the ice cream cone. The image is surrounded by a thin white boarder which is the same shape as the image. The black background is so you can see the white border and is not claimed as part of the mark.