The mark consists of the word "e'lla" in a stylized font colored purple in the upper part of the image. The stylized element of a steering wheel to the left of the word "e'lla" has the clear violet color, with the center of the wheel colored bright pink and containing a stylized heard in the white color. Below is the word "Maneja" in a stylized font, colored in clear violet below that are the words "Viajo Segura" in a stylized font, in grey color, which are placed between two purple horizontal lines. Below the lines at the left side of the image is a stylized image of a woman holding a phone and a bag with a stylized speech bubble, colored bright pink. The woman's hair, blazer, and bag are colored dark violet, her pants are colored purple, the phone is colored black, her shoes are colored orange, and the skin tone of the woman is nude. In the background, in the center of the image, is a city, colored clear pink, transitioning to bright pink. A stylized image of a smartphone, with black-colored frames and a design element colored in red, symbolizes a location point, is overlaid on the city image. To the right of the smartphone image is a design element in the shape of two leaves, colored bright pink. In front of the smartphone image is a design element of a car, colored bright pink. The car's windows are colored black, the front bumper is black, and the wheels are black. Below the car image is a design element in the shape of a bubble, colored clear pink.