The mark consists of Stylized wording of "Conservative Dad's" in blue, above by stylized wording of "ULTRA" in blue and all capitals above stylized wording of "RIGHT" in red, with a stylized version of a distinctive red, white, and blue flag which appears to be waving. The flag is to the right of the word ULTRA and above the "H" of the word "RIGHT". The flag resembles the United States flag but is not identical to it. It is comrprised of a blue section on the left which is essentially a square with one white star in the center, and a triangle at the bottom left side that resembles part of the flagpole. On the right of the flag are three red stripes with two white stripes between them. The stripes are not directly flush and in line with the top and bottom of the adjacent blue square but appear slightly elevated whereby the top red stripe is slightly above the blue square and overlaps the edge of the blue square which gives it the appearance of a flag that is waving.