Business data analysis; business research; data processing services; market research and analysis services; consumer marketing research; electronic data collection and data submission services for business purposes in the fields of marketing and consumer behavior; analyzing and compiling business data for market research purposes; consulting services and providing information in the fields of marketing, market research and analysis, and marketing strategy development; tracking and reporting of consumer behavior and software usage data for business and marketing purposes; development of marketing strategies, concepts, and tactics, namely, audience development, brand awareness, customer relations, online community building, and digital word of mouth communications; providing an online interactive database featuring marketing research data relating to consumer consumption habits, consumer movement, consumer usage of software programs, software services, and mobile devices, and online consumer engagement; providing advice on the analysis of consumer buying habits and needs provided with the help of sensory, quality and quantity-related data; business research services, namely, providing analysis of retail data on specific business locations; market research in the nature of collecting data of household television viewing activity for television rating purposes; Analyzing and compiling business data