Providing Subscription based temporary use of non-downloadable optimization software and business application provider for deploying Software as a service (SaaS) services via computer, mobile device, embedded systems, and API based interfaces for use in logistics operations and in connection with designing, analyzing, optimizing, and operating complex logistics supply chains; Software as a service (SaaS) services featuring software for optimizing asset performance, diagnostics, data collection and data analysis, and optimization of processes in the transportation industry