Research; Research and Development; Education Research; Literacy Research; Marketing Research; Publishing Research; Skills assessments; Educational assessments; Psychological assessments; Surveys; Surveys for research purposes; Research results; Analytical products produced from data analysis; Data analysis; Data analysis and products thereof in the fields of education, literacy, publishing, marketing, psychology, educational assessments; reading assessments; literacy assessments; educational assessments; Data products; Information Products; Data products and information products resulting from assessments of individuals and/or groups and/or other data source conducted in the fields of education and literacy; Products resulting from data analysis; Data product in the fields of education and literacy; Information product in the fields of education and literacy; Data product in the fields of education and literacy, namely, a data set of reading preferences; Information product in the fields of education and literacy, namely, an information product regarding reading preferences; Educational data product analysis; A data set product, namely, a data set product having data formatted for computer analysis by others; Research results from data analysis in the fields of education, literacy, publishing, marketing, business, computer science; Data analytic products resulting from data analysis of assessment, survey, or other data; Data mining of data in the fields of education, literacy, publishing, marketing, business, computer science; Analysis of data and products thereof in the fields of education, literacy, publishing, marketing, business, computer science; Statistical analysis and products thereof in the fields of education, literacy, publishing, marketing, business, computer science; Analysis of data sets in and products thereof in the fields of education, literacy, publishing, marketing, business, computer science. Technical consulting regarding data analysis and the results thereof and products thereof in the fields of education, literacy, publishing, marketing, business, computer science; data mining; data analytics; deep learning; big data analysis; artificial intelligence analysis of data; statistical data analysis