The mark consists of two bears, one in yellow with a white mouth, white inner ears, blue eyes and blue nose outlined in blue, laying on top of the other, in light blue with a yellow mouth, yellow inner ears, blue eyes and a blue nose outlined in blue, both above the wording "phi phi toys" in white, stylized font, with light red accents on the letters in "phi phi" and the tittle in the second "phi" in light red, all on a red bordered background.