The mark consists of a circle in light blue with the light blue literal element, "EST 2022" forming the top left portion of the circle, three dolphins facing left forming the top right of the circle, and two upside down dolphins facing right forming the bottom left of the circle. The tops of the dolphins are navy blue and the bottoms of the dolphins are aqua. The light blue literal element "JWI" is shown in the middle of the circle with the light blue literal element "John Will Investments" shown under the literal element "JWI". The color white is background and not claimed as a feature of the mark.