The mark consists of the word CHUBBY'S forming an arc written in a light green, all capital letter, font with black edges appearing as three-dimensional letters, the word TACOS written in a pink, all capital letter font slightly smaller than the font used for the word CHUBBY'S such that the word TACOS forms a second arc directly below and following the curve of the word CHUBBY'S such that it appears captured within the CHUBBY'S arc; a straight text line underneath the word TACOS comprised of an em dash, an ampersand, and another em dash written in the same light green color as the word CHUBBY'S where the ampersand is directly under the letter C in the word TACOS and the -ampersand- appears to fill the space created by the word TACOS arc; the words DIVE BAR in a straight text line directly under the -ampersand- where the letter D is directly under the T in the word TACOS and the letter R is directly under the letter S in the word TACOS where the word DIVE is written in yellow with black edging and the word BAR is written in the same color pink as the word TACOS.