Affiliate marketing; Analyzing and compiling business data; Business monitoring services, namely, tracking web sites of others to provide details about user click traffic or visits to the web site; Business services, namely, providing computer databases regarding the purchase and sale of a wide variety of products and services of others; Compiling of information into computer databases; Digital advertising services; Marketing services in the field of web site traffic optimization; Online advertising network matching services for connecting advertisers to websites; Online media monitoring services using computer software to automatically monitor internet websites and online publications for customer-specified topics and to capture relevant content on those topics, and providing documentation and analysis of that online content to others for business purposes; Planning, development, maintenance, tracking and reporting of online marketing activities for third parties; Promoting the goods and services of others by providing hypertext links to the web sites of others; Updating and maintenance of data in computer databases; Web site traffic optimization