Downloadable virtual goods, namely, food items, beverages, and entertainment content for use in virtual worlds; downloadable virtual goods, namely, computer programs featuring access tokens for use in online virtual worlds; downloadable computer software, namely, non-fungible tokens (NFTs) for facilitating commercial transactions; downloadable software for viewing non-fungible tokens (NFTs); downloadable software for use in electronically storing, sending, receiving, accepting and transmitting non-fungible tokens (NFTs); downloadable software for use in creating and participating in virtual environments; downloadable software for use in creating, editing and modifying avatars and virtual images that can be posted, shared and transmitted via multi-media messaging (MMS), text messaging (SMS), email, online chatrooms, global communication networks, and other communication networks; downloadable software for creating and broadcasting avatars across online social media and digital platforms; blockchain software; software for use with digital currency, crypto currency and virtual currency; software which facilitates the ability of users to view, analyze, record, store, monitor, manage, trade and exchange digital currency, virtual currency, cryptocurrency, digital and blockchain assets, digitized assets, digital tokens and crypto tokens; downloadable cryptographic keys for receiving and spending crypto assets; downloadable loyalty cards, incentive cards, reward cards that may be redeemed for or used towards the purchase of cruise ship services in online virtual worlds; Downloadable multimedia files containing artwork, text, audio and video files and non-fungible tokens

Advertising; retail store services rendered in a virtual cruise ship environment featuring virtual goods, food items, beverages and entertainment content for use in online virtual worlds; online retail store services rendered in a virtual cruise ship environment featuring downloadable and non-downloadable virtual goods in the nature of food items, beverages and entertainment content for use in online virtual worlds; retail store services rendered in a virtual cruise ship environment featuring virtual goods, namely, access tokens for use in online virtual worlds; conducting an incentive reward program to promote the sale of cruise ship services and associated goods whereby individuals can earn real world and virtual rewards; arranging and conducting incentive reward programs to promote the sale of cruise ship services and associated goods; administration of a customer loyalty program to promote the sale of cruise ship services and associated goods which provides registered customers with free and discounted cruise ship services and associated goods; administration of an incentive rewards program to promote the sale of cruise ship services and associated goods featuring virtual rewards that can be redeemed in the real or virtual world; customer loyalty services and customer club services for commercial, promotional and/or advertising purposes in the field of cruise ship services

Entertainment services, namely, providing an on-line virtual cruise ship vessel environment featuring virtual onboard restaurants, virtual cafes, virtual bars, virtual theaters and virtual spas in which users can interact for entertainment purposes; entertainment services, namely, providing on-line, non-downloadable virtual cruise ship vessel environments featuring virtual onboard restaurants, virtual cafes, virtual bars, virtual theaters and virtual spas in which users can interact for recreational, leisure or entertainment purposes, entertainment services, namely, providing on-line virtual cruise ship environments featuring services, wherein users can earn reward points and virtual currency which may be used to purchase food and beverages for entertainment purposes; entertainment services, namely, providing on-line, non-downloadable virtual goods in the nature of gifts, gift certificates, rewards, points, incentives, prizes and emotes for use in virtual environments created for entertainment purposes