The mark consists of three silhouettes, two adult sized and one child sized with the adults squatting down to the child's level. One of the adult's on the right is pointing upwards at three stylized star shapes. There appears a curved line going over the top of the silhouettes as a semi circle with an interruption in the line where the three star shapes appear at the top right. There appears another less curved line underneath the silhouettes as the ground they are on. Below the silhouettes appear three lines of wording reading 'STRATEGIES' on the first line, 'FOR PARENTS' on the second line with horizontal lines appearing on either side of the second line, 'Your Dedication. Their Potential.' on the third line. All in stylized fonts.