The mark consists of the word PUFF and the letters L and A are in the center of the mark in white puffy lettering with all capital letters that blend into each other outlined by light gray, light blue and dark blue colors giving the word PUFF and the letters L and A a three dimensional quality against a white background. Behind the word PUFF and the letters L and A there is a stylized white puffy cloud that is outlined in dark gray with light gray accents within the cloud giving the cloud a three dimensional quality. There are two smaller circular clouds centered above and part of the larger puffy cloud that are also outlined in dark gray with light gray accents within. The color white appears in the background of the mark.