The mark consists of the word "BASKET" depicted in a vertical format with each of the letters encased within a geometric design. Extending from the right side of each letter of the wording "BASKET" are linear horizontal elements that connect the letters to stylized versions of the words "Behavior", "Attitude", "Skills," "Knowledge", "Experience" and "Talent," talent, all of which are themselves encased within bordered elliptical design elements. The letters "B," "A," "S," "K" and "E" of the word "BASKET" and the word elements "Behavior", "Attitude", "Skills," "Knowledge" and "Experience" are white. The letter "T" of the word "BASKET", the word "Talent," the linear connecting elements, the borders of the elliptical designs and left borders of the geometric designs which contain the vertical letters are black. The interiors of the elements that contain the letters "B", "A" and "S" and the words "Behavior", "Attitude" and "Skills" are dark blue. The interior of the elements that contained the letters "K" and "E" and the words "Knowledge" and "Experience" are blue. The interior of the element that contained the letter "T" and the word "TALENT" are grey.