Software development kits (SDKs); Downloadable software; Downloadable machine learning software; Downloadable software for data analytics, modeling, and forecasting; Downloadable advertising and marketing software; Downloadable software for customer engagement and customer relationship management; Downloadable app store optimization services (ASO) software, namely, software for improving, tracking, monitoring, evaluating, measuring, and performing analytics relating to the popularity and performance of mobile apps; Downloadable app store optimization services (ASO) software, namely, software for increasing the visibility, ranking, and number of downloads of a mobile app in online marketplaces and app stores, and tracking, monitoring, measuring, evaluating, and performing analytics on same; Downloadable software for collecting, performing analytics, and identifying and forecasting trends relating to mobile app store and online marketplace data; Downloadable software that suggests and provides data, analysis, and insight relating to search terms for mobile apps in online marketplaces and app stores; Downloadable software for creating, A/B testing of, performing analytics relating to, modifying, and managing app store page layout and features; Downloadable software for testing, A/B testing, experimentation, optimization, and management of software, mobile app, and website design, features, functionality, and operation; Downloadable software for responding to, monitoring, tracking, and providing recommendations regarding user reviews and feedback; Downloadable software for responding to, monitoring, tracking, and providing recommendations regarding user reviews and feedback; Downloadable e-books blog posts, podcasts, whitepapers, articles, and publications in the field of advertising, marketing, and promotion; Downloadable webinars and online videos in the field of advertising, marketing, and promotion; Downloadable software for tracking, collecting, measuring, reporting, analyzing, manipulating, and performing analytics on data; Downloadable software for tracking, collecting, measuring, reporting, and analyzing user activity and user-related data; Downloadable software for monitoring, designing, developing, updating, analyzing, managing, troubleshooting, fixing, modifying, and enhancing software, mobile apps, and websites; Downloadable software for transmitting electronic data, messages and images; Downloadable software for optimizing and enhancing end user experience and use of software programs; Downloadable computer application software for optimizing, analyzing, segmenting, hosting, and transmitting electronic data, messages and images for digital customer engagement and marketing; downloadable computer software for accessing and analyzing data, and for launching, optimizing and evaluating customer engagement campaigns; downloadable advertising and marketing computer software for managing data, messages and images related to customer engagement; downloadable business intelligence computer software that provides customer engagement data about multi-channel messaging, push notifications, in-app notifications, web notifications, text messaging, and email; downloadable application programming interface (API) software and software development kits (SDKs) for sending marketing messages via push notifications, in-app notifications, web notifications, text messaging, and email

Advertising, marketing, and promotion consulting services; Advertising and marketing copyrighting services; Consulting services regarding customer engagement and customer relationship management; Design of internet advertising and marketing content; Providing demand creation and lead generation activities and services; App store optimization (ASO) services, namely, providing business advice and consulting relating to the popularity and performance of mobile apps; providing business advice and consulting relating to increasing the visibility, ranking, and number of downloads of a mobile app in online marketplaces and app stores; Consulting services regarding app store page layout, content, and features; Consulting services regarding app store user reviews and feedback; providing statistical information and insights in the field of mobile apps, software, and digital content; business intelligence services; providing assistance in development of marketing strategies and concepts and creative ideation; Business monitoring services, namely, tracking and analyzing websites and applications to collect data and provide insight and information on performance and user experience; Advertising, marketing, and promotion services; business research; business consultation; business monitoring and consulting services, namely, tracking web sites and applications of others to provide strategy, insight, and information on marketing, sales, business operation and product design; development of marketing strategy and concepts; Compilation, processing and analysis of business data

Educational services; Providing online non-downloadable e-books, blog posts, podcasts, whitepapers, articles, and publications in the field of advertising, marketing, and promotion; Providing webinars and online videos in the field of advertising, marketing, and promotion

Website and software design, development, and testing services; Software as a Service (SaaS) services; Providing temporary use of online, non-downloadable software; Providing temporary use of online, non-downloadable machine learning software; Providing temporary use of online, non-downloadable software for customer engagement and customer relationship management; Providing temporary use of online, non-downloadable software for data analytics, modeling, and forecasting; Providing temporary use of online, non-downloadable advertising and marketing software; Providing temporary use of online, non-downloadable software for providing app store optimization services (ASO), namely, improving, tracking, monitoring, evaluating, measuring, and performing analytics relating to the popularity and performance of mobile apps ; Providing temporary use of online, non-downloadable software for providing app store optimization services (ASO), namely, increasing the visibility, ranking, and number of downloads of a mobile app in online marketplaces and app stores, and tracking, monitoring, measuring, evaluating, and performing analytics on same; Providing temporary use of online, non-downloadable software for collecting, performing analytics, and identifying and forecasting trends relating to mobile app store and online marketplace data; Providing temporary use of online, non-downloadable software that suggests and provides data, analysis, and insight relating to search terms for mobile apps in online marketplaces and app stores; Providing temporary use of online, non-downloadable software for creating, A/B testing of, performing analytics relating to, modifying, and managing app store page layout and features; Providing temporary use of online, non-downloadable software for testing, A/B testing, experimentation, optimization, and management of software, mobile app, and website design, features, functionality, and operation; Providing temporary use of online, non-downloadable software for responding to, monitoring, tracking, and providing recommendations regarding user reviews and feedback; Providing temporary use of online non-downloadable software for digital content management; computer services, namely, monitoring, testing, analyzing, and reporting on the performance of mobile applications and digital content; Providing temporary use of online, non-downloadable software for tracking, collecting, measuring, reporting, analyzing, manipulating, and performing analytics on data; Providing temporary use of online, non-downloadable software for tracking, collecting, measuring, reporting, and analyzing user activity and user-related data; Providing temporary use of online, non-downloadable software for monitoring, designing, developing, updating, analyzing, managing, troubleshooting, fixing, modifying, and enhancing software, mobile apps, and websites; Providing temporary use of online, non-downloadable software for transmitting electronic data, messages and images; Providing temporary use of online, non-downloadable software for optimizing and enhancing end user experience and use of software programs; Software as a service (SAAS) services featuring software for optimizing, analyzing, segmenting, hosting and transmitting electronic data, messages and images for digital customer engagement and marketing; software as a service (SAAS) services featuring software for digital and social media marketing; software as a service (SAAS) services featuring software for analyzing and improving digital advertising, digital communications and content, and social media engagement; providing non-downloadable online computer software for push, in-app and web notifications, multi-channel and text messaging, and email; application service provider featuring application programming interface (API) software and software development kits (SDKs) that collect and compile business intelligence, marketing and advertising data for text messaging, email, data analytics, and push, in-app and web notifications