Software as a service (SaaS) services featuring non-downloadable software for use in the field of marketing and customer relationship management (CRM) to integrate CRM and marketing platforms, and used for managing marketing lists, customer leads and customer contacts, facilitating email communications with customers, and monitoring and performing analytics in regard to customer activity and responsiveness; Platform as a service (PaaS) services featuring non-downloadable software for use in the field of marketing and customer relationship management (CRM) to integrate CRM and marketing platforms, and used for managing marketing lists, customer leads and customer contacts, facilitating email communications with customers, and monitoring and performing analytics in regard to customer activity and responsiveness