The mark consists of three onion portions, with one portion having the inside fleshy scale, leaves exposed by a cut, the features appear in the lower section inside of a single line exterior circle and a concentric dotted circle on a lighter contrasting circular field, the words VIDALIA ONION appear at the top inside of the concentric dotted circle and follow the curvature of the circle, below the words SINCE 1977 appear horizontally in smaller type font, and further below the word FESTIVAL appears in a larger stylized font diagonally inside of the circles and across the center of the field above the three onions.