Advertising and marketing services provided by means of indirect methods of marketing communications, namely, social media, search engine marketing, inquiry marketing, internet marketing, mobile marketing, blogging and other forms of passive, sharable or viral communications channels; Arranging and conducting incentive reward programs to promote the sale of goods and services, namely, restaurants, nightclubs and other entertainment establishments; Digital advertising services; Modeling services for advertising or sales promotion; On-line customer-based social media brand marketing services; Promoting, advertising and marketing the on-line databases and electronic publications of others; Providing promotional marketing services to businesses in the broadband and media industries; Publicity and sales promotion relating to goods and services; Publicity and sales promotion relating to goods and services available on-line; Specialty merchandising services, namely, promoting the goods and services of others through the distribution of customized advertising materials, namely, providing an online marketplace to connect restaurants, nightclubs and other entertainment establishments with social media influencers to promote such establishment's business, and other ancillary activities associated therewith.; On-line advertising and marketing services