advertising, marketing and publicity services; promoting the sale of goods and services of others by awarding purchase points for credit card use; promoting the goods and services of others through discount card programs; organization and management of customer loyalty programs for commercial, promotional or advertising purposes; sales promotion for others through trading stamp schemes; administration of consumer loyalty programs; organization of customer loyalty programs for commercial, promotional or advertising purposes; administration of frequent flyer programs; administration of incentive award programs to promote the sale of the goods and services of others; sales promotion through the provision of coupons; organization of events for commercial/promotional and publicity purposes; dissemination of advertising matter; providing information about products via telecommunication networks for advertising and sales purposes; providing commercial information to consumers; compilation and systematization of information in databanks; database management; promoting the goods and services of others by means of a loyalty rewards card scheme; information and data compiling and analyzing relating to business management; collection, systematization, compilation and analysis of business data and information stored in computer databases