The mark consists of four identically-shaped, stylized feather-like images each with a point on one and curved at the other end, arranged together on the left side of the mark, with the first image (blue grey) near the bottom left of the overall mark, arranged horizontally with the pointed end toward the left, followed by the second image (light blue) partially-rotated counterclockwise to the right and above the first image with the pointed end toward the lower left, followed by the third image (steel blue) partially-rotated counterclockwise to the right and above the second image with the pointed end toward the lower left, and the fourth image (dark blue) partially-rotated counterclockwise, in a vertical position to the right and above the third image with the pointed end at the bottom, followed by large capitalized text of the word INSPIRE (dark blue) in Times New Roman font to the right of all four images above smaller capitalized text of the words PRIVATE WEALTH MANAGEMENT (blue grey) in Arial font together directly below the word INSPIRE.