The mark consists of an illustration of a smiling face in brown, tan, white and blue, to the left of the following words in burgundy and red print: To our free-from families who feel difficult for desiring simple - we see you. To the ingredient checkers and the claim seekers - we've got you. In our kitchen, we create with your family in mind. That's why we are light on ingredients and heavy on the hunk. To our on-the-go-getters, late night snackers, non-dairy declarers, and gluten free fanatics, we invite you to indulge without the sacrifice. Share in homemade moments with loved ones, but leave the baking to us. Baked with LOVE & REAL ingredients, from our family to yours. Casey.