The mark consists of a stylized design of two overlapping chocolate chip cookies, the cookies being shown having a beige color with dark brown chocolate chips, and the words PHAT ASH superimposed over the cookies. The words PHAT ASH are stylized in a graffiti-esque font and in an arched shape, and are further presented in the colors white and purple with the purple fading from a lighter to a darker shade from the top to the bottom of the letters. The words PHAT ASH also include a dark purple border around the edges of each letter and also include white accents in the lettering in the top section of the letters, the white accent simulating the effect of light reflecting off the top of the letters. The word BAKES appears at the bottom of the mark in dark purple and the cookies are outlined in the identical shade of purple.