The mark consists of a white rabbit with a red nose and tongue, wearing a brown cowboy hat, black sunglasses with light blue and purple lenses, and red and black plaid shirt with a bronze sheriff's star and the yellow and black letter "P" on the chest, a black belt with a bronze belt buckle, blue jeans, and bronze and brown cowboy boots. The rabbit is holding a dark yellow and orange lasso in the air. All details of the rabbit and lasso are outlined in black. The background is a mixture of a wide red and purple curved band in the center, and yellow and orange at the top and bottom of the image. Across the center of the curved band is the stylized wording "RIE-LAZO" above "GO-GO". The letters are shaded in yellow and white and outlined in purple with a black drop-shadow. There is a white oval shape cut-out in the lower middle of the image behind the rabbit outlined in purple at the top and pale green at the bottom. The white oval represents the transparent portion of the mark and is not intended to be a feature of the mark.