The mark consists of the literal element Buttons in black encircled in black with white background above literal element In in black encircled in black in the form of a button featuring a cityscape drawing of Hollywood mountains in brown and buildings in red, orange, yellow, green, blue and purple with four white button holes in the middle and a yellow sun above the cityscape and blue sky above cityscape with three black palm trees below on a white ground and white background above literal element LA in black encircled in black.