Software as a Service (SaaS) featuring software for use in e-commerce and the retail industry to allow users to perform electronic business transactions via a global computer network; namely, software to allow users to perform business management, product pricing automation, tracking sales performance, order fulfillment, shipment tracking, database management, customer tracking and inventory management; creation of online retail stores for others in the nature of web-based service that allows users to create hosted e-commerce stores to sell their goods and services online; providing an online platform featuring technology that enables users to manage the content and inventory of their online store