Advertising services; Marketing in the framework of software publishing; On-line advertising on computer networks; Online matching services for connecting social network users with retailers for the purpose of facilitating discounted purchases; Promotion of goods and services through sponsorship of sports events; Providing user reviews for commercial or advertising purposes; Provision of an online marketplace for buyers and sellers of goods and services; Purchasing and procurement services, namely, procuring of contracts for others for the purchase of goods and labor contracting services; Search engine optimisation for sales promotion; Web site traffic optimisation