The mark consists of a light green, green and dark green leaves with lilac, purple and yellow flowers and a light green, green and dark green bird design. The bird appears with black eye, a yellow line around the eye and blue details, a black beak with a white line and a gold line at the tail. Over the leaves, flowers and bird design appears a gold rectangle figure. Over the rectangle appears the wording 100% COLOMBIAN COFFEE in white stylized letters. At the bottom of the rectangle appears a smaller gold rectangle figure inside of which appears the wording ARABICA PREMIUM COFFEE in gold stylized letters. The designs and letters appears over a partial purple background.