Allows athletes autonomy and agency over their own name and likeness specific to a sporting moment that they are famous for. Non-downloadable software for virtual reality, augmented reality, and mixed reality; non-downloadable software for enabling users to experience virtual reality and augmented reality visualization, manipulation, and immersion; non-downloadable software to allow users to perform e-commerce and financial transactions; non-downloadable software to allow users to make payments, transfer funds, and processing payments; non-downloadable software to allow users to buy, sell, and trade financial instruments; non-downloadable software for digital, virtual, and crypto currency wallets and storage; non-downloadable software to allow users to access, maintain, store, display, buy, sell, and trade virtual and digital assets, artwork, collectibles, and non-fungible tokens; non-downloadable software for sending, receiving, accepting, buying, selling, storing, transmitting, trading and exchanging digital currency, virtual currency, cryptocurrency, digital and blockchain assets, digitized assets, digital tokens, crypto tokens and utility tokens; non-downloadable software for use in financial trading; downloadable software for use in financial exchange; providing a website with information on financial instruments, financial exchanges, digital wallets, virtual wallets, cryptocurrency wallets, digital assets, digital artwork, digital collectibles, non-fungible tokens, digital currency, virtual currency, cryptocurrency, digital tokens, crypto tokens and utility tokens; platform as a service (PaaS) featuring computer software platforms for providing access to crypto-collectibles, crypto-art, and application tokens; authentication and certification of data relating to cryptocurrency and non-fungible tokens (NFTs) via blockchain; authentication of data in the field of blockchain tokens and smart contracts using blockchain technology; authentication of data in the field of collectables and art using blockchain technology; authentication of data in the field on non-fungible tokens (or NFTs) using blockchain technology; electronic storage of cryptocurrency for others; electronic storage services for archiving electronic data; providing a website for the electronic storage of fungible and non-fungible tokens; providing user authentication services using blockchain-based software technology for cryptocurrency transactions; and non-fungible token marketplaces and auctions; design and provision of online platform to facilitate the transactions of cryptocurrency and non-fungible tokens (NFTs); providing a website featuring technology that enables users to electronically trade, store, send, receive, accept and transmit digital currency and non-fungible tokens; computer services, namely, hosting an interactive web site that allows registered users to create and sell NFTs, to design and create customized profile pages, to interact with one another (whether based on NFT ownership or not), and to buy, sell, and trade NFTs; computer services, namely, hosting an interactive website that allows registered users to purchase, collect, hold, and transfer various blockchain tokens, smart contract rights, and/or non-fungible tokens (NFTs) (all collectively blockchain assets), to view their collection of blockchain assets through a user interface, and to buy, sell, trade, or offer to buy, sell, or trade the blockchain assets