Advertising and marketing services provided by means of indirect methods of marketing communications, namely, social media, search engine marketing, inquiry marketing, internet marketing, mobile marketing, blogging and other forms of passive, sharable or viral communications channels; Advertising and publicity services; Conducting market surveys; Consumer research; Digital advertising services; Marketing and branding services, namely, providing customized communication programs to obtain consumer insights and develop branding strategies; Marketing research services in the field of pets and pet products; Membership club services in the nature of providing discounts to members in the field of pet supplies, pet products and pet care; On-line advertising and marketing services; Promoting awareness of pets and pet adoption; Promoting the goods and services of others by means of the issuance of loyalty rewards cards; Providing a searchable website featuring the goods and services of other vendors; Providing a web site featuring on-line classified advertisements posted by users; Providing a website featuring an online marketplace for exchanging goods and services with other users; Providing a website featuring consumer information in the field of pet food, pet treats and pet toys for particular pet breeds; Providing a website for connecting sellers with buyers; Providing consumer information in the field of animals and pets relating to pet products, pet treats and pet toys; The bringing together, for the benefit of others, of domestic pets who require re-homing and adoption, enabling users to conveniently contact each other through an online platform, view and transfer ownership of pets through a website specializing in the negotiation and sale of pets, excluding the transport thereof, enabling customers to conveniently view and purchase those goods by means of on-line retail stores

Adoption services for domestic animals; Providing a web site featuring listings and photographs of pets available for adoption and related information concerning pet adoption; Providing an on-line searchable database featuring pet adoption organizations and pets available for adoption; Providing information about pet adoption