The mark consists of The words 'Game Bags' - in white - font: Optima Bold, with small caps, small caps raised off the baseline to the vertical-middle of the large caps, adjacent to the combined images of a ring - in white - which surrounds a plus sign - in white. The word 'SAFETY' - in black - is text-wrapped inside the top of the ring, and the word 'FIRST' - in black - is text-wrapped inside the bottom of the ring. Both the ring and the words 'Game Bags' are outlined with a 1pt., black outline. The white plus sign is NOT outlined in black. The string 'GameBags-Plus.com' is placed below the aforementioned words and images - in a much smaller relative font - and all of the above is placed over the top of a black, background image: the image of a silhouetted elk. The entire combined image is placed over a transparent background. In this instance, the background is hunter orange in color.