The mark consists of A bear holding a burger on a yellow background with magenta, yellow, orange, and green stars surrounded by an inner purple annulus and an outer black annulus with teh words cheaper than food in white at the top against the black annulus with Krazy Jim's rendered in blue with a yellow and salmon background above the words blimpy burger rendered in blue and purple against a yellow and salmon background with the words ann arbor mich. at the bottom.