Providing a website featuring ratings, reviews, and recommendations on alcoholic beverages and/or food pairing; Providing a website featuring education information in the field of alcoholic beverages; Administering a club by means of selecting alcoholic beverages based on consumer expectations and arranging periodic shipments to members; Providing online reservations and bookings for alcoholic beverage tastings; Downloadable software in the nature of a mobile application for sharing information and resources in the field of alcoholic beverages; Providing online databases in the field of alcoholic beverages and alcoholic beverage related consumer product information for retailers and consumers; Market research services in the field of alcoholic beverages and alcoholic beverage selection for retailers and consumers; Research services in the field of alcoholic beverages and alcoholic beverage selection for retailers and consumers, namely, the testing and evaluation of alcoholic beverages; Creating an online community for users to receive and/or share information and/or resources in the field of alcoholic beverages; Promoting the goods and services of others by providing a web site at which users can link to breweries, wine vineyards, wineries, distilleries, sake producers, brewers, alcoholic beverages merchants, and alcoholic beverage related goods and services; Organizing and conducting alcoholic beverage tasting events; Management of event ticketing; Ticket reservation and booking for entertainment events