The mark consists of the word "continental" in gray all capital letters with a slight dark blue shadow, above the word "worldwide" in a dark blue cursive, italicized script, above the word "pageant" in dark grey all capital letters. Between the words "worldwide' and pageant" is a horizontal pink line that is bifurcated by a pink star, and each half of the pink line is further bifurcated by a smaller pink star. On the left side of the words is an artistic outline of a persons bust, facing left, with a crown on their head, the coloring of which is a gradient from pink at the top of the crown to deep purple at the bottom of the shape of the person's bust.