The mark consists of a caricature of a bee comprised of a middle body, a left wing, and a right wing. The middle body is oval shaped and has a black point sticking out from the oval representing a stinger. The middle body has black and yellow stripes. In the upper center of the bee's middle body there are three black concentric circles. The left wing is blue and outlined in green, the right wing is pink outlined in orange. Within the center body of the right wing is the stylized wording "ORIJIN" in green text. To the right of the bee caricature is a stylized number three, that represents the "B" in "BEE", in red text and two cursive E(s) in green text next to the stylized number three. To the right of the cursive E(s) there is an abstract heart resting above a stylized S all of which are in black. Under the right wing of the caricature of the bee and at the bottom end of the stylized number 3 resides an abstract black butterfly. The enclosed white space in the heart and butterfly are merely background and are not claimed as part of the mark.