The mark consists of the words KINGS CARES disposed horizontally above the words Giving Back Since 2002, all in back lettering, with a black horizontal line above the words KINGS CARES and a black horizontal line below the words Giving Back Since 2002 interrupted in the center by a purple heart design. A black arc of a circle is positioned just above the first horizontal black line with the words SUPPORTING OUR COMMUNITY AND ITS EFFORTS in black extending in a curve just below the arc. A second black arc is position below the second horizontal line with the words ITS EFFORTS TO HELP OTHERS in black extending in a curve just above the arc. Another black arc is located above the first arc at the top of the design, with four diamond designs being arrayed between the upper two arcs, the diamonds being red, green, gold, and blue, respectively. At the bottom of the design, another black arc extends parallel to the next lower arc, with four diamond designs being arrayed between the upper two arcs, the diamonds being red, green, gold, and blue, respectively.