Providing a website featuring information in the fields of pets, pet fashion, and pet trends; providing a website featuring blogs and non-downloadable publications in the nature of articles in the fields of pets, pet fashion, and pet trends; providing a website featuring vlogs and non-downloadable videos in the fields of pets, pet fashion, and pet trends; providing online non-downloadable electronic children's books; multimedia publishing of books and electronic publications; online electronic publishing of books; providing a website featuring entertainment information in the field of fictionalized characters, pets and animals, and children's entertainment; entertainment services, namely, providing non-downloadable videos featuring fictionalized characters, pets and animals, animation and children's entertainment; providing a website featuring non-downloadable motion pictures, videos, webisodes, television programs and shows, related film clips, photographs and other multimedia materials, namely, a series featuring fictionalized characters, pets and animals, animation and children's entertainment; provision of ongoing television series featuring fictionalized characters, pets and animals, animation and children's entertainment distributed over television, cable television satellite, audio and video media; entertainment services in the field of pets and animas accessible by means of social media platforms