The mark consists of the wording OGURA-AN in white stylized letters below four Japanese symbols. The word MORINAGA with a stylized "M" and angel design in white is to the left and slightly above the Japanese symbols. On the far left and far right are the same four Japanese symbols in white in a slightly smaller size. All of this is on a dark red background. There is a picture of red beans in a black bowl in the center of the mark. To the left of the bowl and partially over the photograph is the word SWEETENED above the words RED BEANS above the word MASHED in parenthesis, all in dark red stylized lettering. To the right of the bowl are pictures of shaved ice, ice cream, and pancakes, all topped with red beans. The wording "For shaved ice" appears above the photo of the shaved ice. The wording "For ice cream" appears above and to the right of the photo of the ice cream. The wording "For pancake" appears above and to the right of the photo of the pancakes. The photos and wording are all on a white background. At the bottom of the mark is a dark red bar that runs the length of the mark.