The mark consists of A yellow light bulb with a black external border; a white base, with a black external border and threads edged in black; and a filament inside the bulb, in the shape of a black brush, oriented vertically, with two 90 degree bends - which offset the brush head to the left of the brush shaft. The brush head has five black ladder-like projections extending to the left, out of the brush head, to represent tufts of bristles. Below the light bulb - in a reverse arch curvature, is the text "Inventive Preventives", which surrounds the lower 40 percent of the bulb. Radiating out from the upper 40 percent of the bulb are five yellow rays, to indicate luminescence. All of the aforementioned features and text are on a white background.