The mark consists of The mark is a bubbly lettered mark with a curvy J that has a line inside the J that specifies the J. The letter O has a donut shape O inside the O to specify the O. Both L's have a wider top and bottom that are longer to differentiate the L than the I. The I looks similar to the L with a circle dot on top and the stem of the I is shorter. The P has a dot inside the P that represents the P letter with a slight curve at the bottom to look uniform with the entire mark and be aligned with the entire mark. The A has a donut hole in the middle to identify the A that is similar to the O. The A has a stem to identify the A letter that looks similar to the I with the wider top and bottom. This keeps the mark looking uniform. The W has a bubbly curvy look with three wedges to create the W. The Z is similar to the J, it is bubble and curvy and has the line to create the Z at the top and a line to create the Z shape at the bottom. The entire mark is iridescent transitioning from colors of purple, blue, teal, white, black and pink. These colors will slightly change on print but relatively the same starting with purple then descending to blue pink green purple. The J and P are upper case the O, L, L, I, A, W, Z are all lower case. The mark will be in 3D and will have shading to bold the mark overall look.