Providing physical fitness training programs, both online and in person, such programs featuring personalized workout plans and associated course materials in the nature of online, non-downloadable e-books in the field of fitness, online non-downloadable videos featuring sample workouts, and online, non-downloadable pamphlets featuring nutritional guidelines; providing information about exercise and fitness via website and social media platforms; providing online coaching and training in the field of physical fitness; conducting physical fitness classes and educational physical fitness workshops; health club services; providing training in the field of health and physical fitness; organization of sports competitions; personal trainer services; sports camp services; physical education services; providing practical training and demonstrations in the field of physical exercise techniques