Online non-downloadable software for providing a platform to provide distributed, local, remote, and online services for designing, developing, and managing customized marketing campaigns and brand strategies; Online non-downloadable software for providing a platform to create, develop, and manage customized marketing campaigns and brand strategies using social media content, business performance goals, customer engagement, news, and online content; Online non-downloadable software for providing a platform to create, manage, curate, and analyze online social media data, user behavior, content and effectiveness of customized social media marketing campaigns, brand strategies and customer engagement; Application service provider featuring application programming interface (API) software for integration of third-party applications with an online non-downloadable software platform for creating, managing, moderating and operating customized social media marketing campaigns, brand strategies and online customer support communities; Providing online non-downloadable software for aggregating, integrating, and displaying information and data from online social networking websites, online sources of data, and online directories featuring information on social media, including photos, images, videos, audio content, and text-based information of general social media interest; Providing online non-downloadable software for searching, indexing, locating, extracting, repurposing, organizing, and managing data and information in the field of social networking; Software as a service (SAAS) services featuring software for searching, filtering, displaying, reviewing, analyzing, curating, integrating, and utilizing data from third-party social media platforms for marketing purposes and integrating social media content into marketing campaigns; Providing online non-downloadable software for creating, managing and operating online social media campaigns and customer communities to capture, facilitate, manage, moderate, curate, analyze and share online user conversations between a business and consumers, gathering consumer feedback, and capturing recommendations; Providing online non-downloadable software for creating, managing, and operating online customer communities to capture and manage information on consumer demographics, consumer products and services, and consumer preferences for improving customer support, sales, marketing and product development; Providing online non-downloadable software for use in performing social media management, tracking and analysis; Providing online non-downloadable software for social media campaign and brand strategy management, namely, managing and enhancing customer care and customer relationship management; Application service provider, namely, hosting, managing, developing, analyzing, and maintaining applications, software, and web sites of others in the fields of advertising and marketing