The mark consists of a swooping design element descending from the top center of the vertical axis down to the right and descending from the first quadrant to the fourth quadrant and across the third back up to the second quadrant. Overall the mark represents a blood drop with a central image of two droplets that anthropomorphically represent two individual donors. The color scheme transforms from a maroon segment and a blue segment in the first quadrant which are separated symmetrically around center of the blood drop symbol whereby the maroon progresses to red and the blue progresses to navy both simultaneously from the top of the first quadrant down to the fourth and third quadrants and up to the second quadrant, whereby as the colors flow back to the original maroon and blue as they enter into and fill the fourth quadrant. That anthropomorphized elements themselves are in navy and are centered at the origin point (the center) of the mark.