The mark consists of of a three-dimensional configuration of a dark green bottle with a black cover on the neck and cap of the bottle. Positioned near the bottom portion of the bottle is a light blue, silver and black rectangular label, with silver lines outlining the top and bottom of the rectangle, a silver sloping landscape with three silver trees on the bottom left portion of the label, above which appears a sloping light blue sky running from the left side to the right side of the label with the section of the label above the light blue portion and below the top silver line appearing in black, with the word BENVOLIO appearing in silver therein, beneath which appears the word ITALIA in silver. The shape of the bottle shows the position of the mark on the goods and is not part of the mark.