The mark consists of a picture of a baby cute goat in the middle of the inner circle. At the top of and in the middle space of the outer circle and inner circle are the words "GOOF OFF" and from the middle of the space between the two circles, the outer circle and inner circle half way down the space are the words "THE WANNABE REINDEER". All the words in the logo are capitalized. The little goat is spotted with candy cane fake antlers held on by a band that goes across the top of his head. "Goof Off" has a little space between his two front teeth. He also has a small bell held on by a strap around his neck. "Goof Off" has two little nubs at the top of his head. He also has a fake nose that is round on the front of his face over his nose and has a strap tied to the fake nose and the strap goes behind his head to hold the fake nose in place. "Goof Off" also has a patch of hair at the top of his head with the nubs proceeding out of his hair. He also has a cute smile on his face, he has big eyes with small thin eyebrows.